Media Coverage
VESTALIFE BEGINS 2009 WITH ACCOLADES IN TECHNOLOGY AND FASHION
New designs and the ever-popular ladybug® take honors at Macworld and FGI Rising Stars of Fashion Awards
February 05, 2009 —
February 5, 2009- Lifestyle electronics company Vestalife has kicked off 2009 with a bang, earning their second consecutive "Best of Show 2009" and first "Best of the Year 2008" titles at Macworld from Mac experts iLounge. This was followed by an unprecedented win at the Fashion Group International's Rising Star Awards in the Home and Design category for their speaker docks for iPod® &iPhone® -making Vestalife the first electronics company ever to be nominated (and to win) in the category.
After a strong first year of sales with the launch of the ladybug® and the butterfly®, Vestalife debuted three new products at Macworld and CES this past January including the larger and sleeker new ladybug®-inspired firefly® and the all-new jewel box®, loosely fashioned after a cross between its namesake and a Fabergé egg. Vestalife's third new product, the butterfly monitor®, thrilled show guests and media alike with its ability to change any photo or video from 2-D to 3-D without glasses.
With new exciting retail announcements coming soon for Vestalife, the company plans to continue executing customized designs, for both the ladybug® and the butterfly® models. Vestalife found this retailer-specific custom design strategy successful in 2008 with several key accounts including Element Skateboards, Henri Bendel and PB Teen-each of whom sold Vestalife colors and designs exclusive to them. The red/black and silver/black ladybug® are available at Target.com, Amazon.com, and "InterTAN"(The Source by Circuit City) in Canada.
"We are feeling the love! We're thrilled with the way 2009 has begun for Vestalife," says Vestalife founder and CEO Wayne Ludlum. "We have been working relentlessly to design truly unique products with real character to add to the Vestalife family and are so pleased with the initial response that they have received. We feel that our products appeal to a wide variety of consumers and the firefly®, the jewel box® and the butterfly monitor® will only further diversify our consumer. We are excited by the opportunity to expand our line of Vestalife products and land them on wish lists across the world. We aim to continue rewarding customers with stylish and innovative lifestyle electronics."
"And just because it's that time of year when love is in the air," Ludlum concludes, "sweethearts can't go wrong with the red ladybug® for Valentine's Day."
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About firefly®
Fun. Function. Freedom.
With its bold personality and powerful sound, the firefly® will be your favorite way to listen to music at home or on the go. Featuring unique fold-down speaker "wings", a built-in subwoofer for strong bass, a digital amplifier, touch sensitive controls and interchangeable faceplates, firefly® gives you incredible sound and functionality.
About jewel box®
Uptown Style. Downtown Sound™
The jewel box® is chic redefined. An exceptional blend of distinctive design and stunning colors paired with superior sound, create an elegant iPod®/iPhone® speaker dock. With unique speaker "wings", a digital amplifier and touch-sensitive controls, the jewel box® gives you incredible sound and functionality.
About butterfly monitor®
Let your pictures and video take flight.
The perfect portable monitor to compliment your favorite iPod®/iPhone® speaker dock. Blending its brilliant video and picture, along with sleek and modern design, the butterfly monitor® is sure to impress.
For information about the ladybug® and the butterfly® please see our website - www.vesta-life.com.
About Vestalife
Vestalife, LLC is a design-focused electronics company that creates stylish, high-performance audio products for daily living. We believe that people deserve more from their technology than basic functionality, and that a product's true character begins in the details that determine form and function. Based out of Studio City, CA, Vestalife is proud to be a "Made for iPod" and and "Works with iPhone" licensee, committed to enhancing lifestyles through distinctive and exceptional design. www.vesta-life.com.
Magic Water Project
Vestalife is a proud supporter of The MagicWater Project, a group of parents, researchers, and doctors with a mission of saving the lives of kids diagnosed with pediatric cancers. The name stems from conversations with a four year-old girl diagnosed with cancer. The chemotherapy treatment was described as the magic water that would lessen the pain. The MagicWater promise to kids fighting cancer is that someday there will be a magic water to make all kid cancers go away forever. Vestalife is donating a percentage of all proceeds to fulfill this promise. If you would like to learn more about MagicWater or make a donation please log on to www.magicwater.org.
Leland Drummond
ldrummond@platformgrp.com
Henry Eshelman
heshelman@platformgrp.com
PR/Marketing
Vestalife
Phone: (323) 337-9042
